Hyper reality and Celebrity culture Essay

Nowa twenty-four hour periodtime times media and technology atomic number 18 growing as coarse(p) to predict. Affected to the social behavior, benignant cant recognize the accuracy we conf riding habitd by the hyper veritableity, we involuntarily to follow the system in our life. Hong Kong is a tiny city with flourishing teaching. The life style is the faster the better, it jump a lot of a reduplicate action in give a focusingable business, especially in marry industry, meanwhile Hong Kong peoples be highly number on Internet, the city move overnt rattlingize its lead by celebrity destination and media.In this past five-year in Hong Kong had created a refreshing way to found vernals call action upstarts they use 3D animation represent the whole happened in internet, hardly Is it the opthalmic in the animation is substantial? People in Hong Kong emphasize matrimony customs and traditions. It usually takes more(prenominal) time in Hong Kong than in unify S tates to prep atomic number 18 a hymeneals. Comparing to the casual man and wife in united States, nuptials in Hong Kong ar more complex, In fact marriage ceremony it can safe want Las Vegas, spend $25 and have a simple marriage. This process takes slight than 2 hours.Be dress of the celebrity culture and hyper earth qualifys Hong Kong wedding more in last ten year. In Hong Kong wedding like a system or a show, the bride and list willing take motion simulacrum in royal family style then print like an oil painting with the frame. The banquet will have backdrop for the guest- victorious photo with the bride and trim, and the backdrop will have the designed logo for the newly wed. They will have an emcee for the banquet they will defraud the game, sing etc. R. Penfold-Mounce(200912) believes Celebrities in cabaret influencing fashion, how we furnish our home, and even the provender and drink we consume.The moderateness to have all these action be non traditional behavior, It all unless come surface by the proud wedding and Celebrity. Royal wedding has affected the standard how slightly wedding should be. Media masking the Royal or Celebrity wedding over the solid ground by television. The audience will try to follow or copy the wedding in the design, dress, picture angle and style. You can compare the antithetic of photography royal family with Hong Kong people. (picture 1-2) S. Holmes and S. Redmond (200660) agree, Adulation, identification and emulation are key motifs in the study of celebrity culture.The propensity for fame, stardom, or celebrification stems from a choose to be wanted in a society where being famous appears t offer enormous material, economic, social and physic rewards Some wedding they will design a souvenir, it based on royal wedding souvenir, they are giving a cup, a little decorative items. (pictures 3-5). Those item were make with erupt either purpose, in that location has not use value. It was created by emulation, If we train clearly to the highest degree need is a concept without desire or personal require. It just system twisted desire to be abridge and abstract. J.Baudrillard, (1988 161). The new wedding behaviors have no meaning, but it getting to change be traditional behaviors, People getting to believe the new wedding behaviors are important in wedding. Media, Photo, Video, Facebook help wedding behavior have a fit to everyone, then people try to duplicate their wedding same as what they saw, after 100 times duplicate, people think new wedding behaviors are inevitable and right. Facebook network bring the wedding to a half(prenominal) charitables station, people post photo, in addition everyone got camera, it make wedding cant escape to be in the public eye(predicate).In this status the bride and groom will change to be well know in their area. It is the reason to reinforce they have new wedding behaviors, because the wedding is in the public space, muckle will kn ow hows the wedding look like, pot will establish about, wedding transform to be a issue. The great amount of bureau, people gradually abide the reassessment on new wedding behavior.According to C. Mclninch(2008) Assimilation being further affirmation of the soulfulnesss mastery of an idea and of the individuals place in the world in reference to that idea. In view of new wedding behaviour related to culture industry, in that case they are unity, repeat, deception, falsehood, achievement and forcibly. Hyper- reality or media accelerate new wedding behaviour to move into our mind and it permeates our mental. J. Baudrillard(198898) said as a sort of historical draw poker to the second degree, a simulacrum to the second power. The new wedding behaviours are deception and falsehood the wedding photography companies arm up a hyper reality land for the bride and groom to takes photos.There normally like a Destiny land or cinema studio, people can mild to cross around the world, they imitate Beijing the prohibit City, Europe church, regular army Main Street and something you can expects (picture 6-11). Because of the high emulation building complex, Human the examination will get weak. At the same time on that point is not buffer emulation, consequently human will go forth how is the real Forbidden City look like, human impress is the emulation of Forbidden City, Reality will incubate by Simulation. J.Baudrillard(1988113) believe The Disneyland imaginary is uncomplete true nor false it is a deterrence machine set up in ensnare to rejuvenate in reverse the fiction of the real. accordingly the debility, the infantile degeneration of this imaginary. Its meant to be an infantile world, in order to make us believe that the adults are elsewhere, in the real world, and to turn back the fact The Disneyland is really similar the wedding comp some(prenominal)s studio, they knock up down I believe what I see, because mess media cover us with simulation. Wi th presentations The medium is the heart.This is merely to say that the personal and social consequences of either medium that is, of any extension of ourselves result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology. M. Mcluhan(1964124) Nowadays Hong Kong people highly depend on Internet, News geometry direct to spread out. In an hour we cant imagine how many an(prenominal) another(prenominal) viewer in one title of watchword.But we never serve an in-depth investigation on the intelligence service viewpoint, The director of Simone Andrew Niccol(2002) said Its easier to make 100,000 people believe than just one. Media really understand Niccol speech Media discriminating represent the true in the society, Media will try to test the masses, reveal out which part of true the masses will accept, afterward media will simulacra then deem representing. Different intelligence agency media represent news in differe nt way, even in same issue, base on newsperson viewing point, the news head tittle and visual representation are influence the masses how understanding the message. For example in Protest at Dolce and Gabbana store in Hong Kong follows alleged ban on photography.To hit the books the tittle, picture, editing and emulate. It all started when a local anaesthetic tabloid newspaper describe that security guards stopped people from snapping pictures outside its flagship Hong Kong store in quarter Road. What really incensed local sensibilities was that one of the doormen apparently told a local man that the photo ban was not extended to Mainland Chinese tourists. That prompted a barrage of online comments on Hong Kong web sites acc exploitation D&G of fulgent racism and claims that international brands have, in general, become too dominant on Hong Kong streets.Hong Kong has 54 different Daily newspapers but in this news just plainly reported by one daily newspaper public figure orc hard orchard apple tree tree daily. apple daily represents the D&G news in front foliate more then 3 days, and every day up loads a video on youtube. Let it aggrandize by the Internet, the title of the first day is Evil tyrant D&G said dont take photo with our windowpane display. In the begin the tittle seaportt consultation any about racism, in the first day video let out reference book Mainland Chinese people allow to take photo, Hong Kong people Go away , But in that 200 video they mention newsman had testing twice to take photo in font of the shop, it will mess up the original happen, because the second time is a virtue aftermath or reality effect. In the video never showing any people who represent D&G say any about racism, The only said racism was the chorus. Previously had been mention when human facing great amount of representation, people gradually lose the reassessment, public havent ask for the video clip with the substantial D&G staff to said about racism.The stand by day, other daily newspaper start to mix into this hyper reality project, but they all just present on a tiny space of a whole page, the video just report how masses feel about D&G with the no snapping issue. On another great deal April daily used the tone on the presentation was totally different, they keep used the front page on D&G issue, Video-showing peoples taking photo in font of the D&G store with a tittle D&G very obstinate, everybody snap a nacreous. The intention is obvious they try to encourage people to take a photo in font of D&G store.They consider out the masses most interesting in freedom and racism task on the D&G issue form all those comments about the first video they post on youtube. Then third day apple daily got a celebrity take picture in font of the store, and report facebook had a group, hadnt mention who create the group, just mention who many people likes. You can see how media step by step building a simulation. Once upon a time there were mass media, and they were wicked, of course, and there was a guilty party. Then there were the viruous voices that incriminate the criminals.And Art (ah, what luck ) offered alternatives, for those who were not prisoners to the mass media. U. Econ(1990153) , The masses havent to seek for What is the reason apple daily need taking photo in font of D&G store, Where is the video clip about D&G said about racism, Who create the facebook page to against D&G Hong Kong store. The masses totally get in to bewitchment by media. J. Baudrillard(199585) think fascination is append on the happen is attenuation away, when the happen is disappear, people just only facing fascination.He in like manner agree Media is a place of disappearance, because Media is a place to eliminate meaning, message and symbol. The third day on D&G store issue, apple daily present more then10000 dissidents in font of the D&G store, other daily newspaper had different number on the protester result around 10000, a lot of protesters, It really confuse us to know how many protesters in the actual situation. But the D&G protest explodes to different media, TV, radio, Internet.The frequency of representation to increase many times over, the focus point form masses is shift to Are we need to attend the D&G protest? The masses totally forget why apple daily need to take photo in font of D&G store. Since the frequency of representation the second day of the protester had redoubled. Apple daily the tittle for fourth day was When D&G will apologize. , media to drive masses request D&G apologize, D&G have no alternatively to provided press expose about apologize for specific staff indiscretion.In that short-term Apple daily create an untrue speech to be a speech had more then 40000 people believed. Everything just a media using information technology create a simulation, simulation dominate our world, the between representation and objective, notion and object there has no any distinction. We live in a world where there is more and more information, and less and less meaning. J. Baudrillard(199598) proved Media montage numerous similar massages, a lot of them are without meaning, and media is leads masses to a lost area.Truth sneak into different jibe angle or retouching it will change to effect base on technology create a virtue effect, media exploit these effect to attract masses or try to affect their judgment, Media is mislead the public with prevarication and deliberate falsehoods. Seeing is believing is cant cave in on nowadays news anymore. Besides they can pretense that turns into reality, Apple daily also is the first daily newspaper using 3d animation to represent news They start it from the 3d pictures (picture x), in this few years they develop to 3d animation.They call that 3d animation news in action news. Action news that animations story are composite with different people information about the news, plus editor program arrange and computer graphics try to fi tting in with the story, to build up a lively and realistic way to present the truth they consider as, let the public can more understand to discuss about the topic. Even apple daily everyday will introduce 10 to 15 news to action news but not every single news will adding with animations, normally they base on text characterization, then adding some information are hard to distinguish real from imitation.For example on one action news from 3/4/2010, compares the text version and the animation version, there had add many extra parts in the case like Beach dating, the defendant had take off victims clothes, the victim crying in font her mother and how the situation and expression when policemen search the defendant flat, those darn in text version havent any mention about, but they are the news plot form action news. (Reference 2)In fact, a lot information form the case havent explain really detail like background, but in action news had been explain really clear, How does the fl at look like of the victim and the defendant, even floor and furniture in the flat, action news they present it all to the masses, compare other news daily information about the same news, had not mentioned any information about their flat. How apple daily know how their flat look like?How they know the victim must cry when she express to her mum. Obviously, action news had push picture represent news to an other level, It help media easier to arouse masses emotion, to cause masse consume, base on J. Baudrillard (1995129)the original and the distinction between reality and representation vanishes. There is only the simulacrum, and originality becomes a totally meaningless concept. Since original had be represent that is not truth any more, is just a concept.Now action new steps in to another level, using simulations to show real, Through our common sense to create the real they though, that is hyper reality They are deliberately to copy same as real, naturally masses start believe hyper reality, gradually masses forgot the truth. Along with media science and technology rapid development, nowadays media has different way to copy real or simulacra, like building, video, retouching and 3d animation. It increase human or media the confidence and ability to control real.Media and consume society operate our behaviour, When we look back at history, we just find out many no meaning behaviour or simulacra, we never find individual idea and original. Technology brings out human the power and desire control real. We step by step fall into hyper reality. In addition different government, structure and organization they got their own reason to hide the truth to the public. Now even a ordinary people represent him / her self in facebook. How many facebook user equal or more then how many simulacra, News and wedding are just only part of our life, but we are trapped beyond hope of rescue.